

The New York Times bestselling Freakonomics was a worldwide sensation, selling more than four million copies in thirty-five languages and changing the way we look at the world.Steven D. Levitt and Stephen J. Dubner return with Superfreakonomics, and fans and newcomers alike will find that the freakquel is even bolder, funnier, and more surprising than the first.SuperFreakonomics challenges the way we think all over again, exploring the hidden side of everything with such questions as:How is a street prostitute like a department-store Santa?What do hurricanes, heart attacks, and highway deaths have in common?Can eating kangaroo save the planet?Levitt and Dubner mix smart thinking and great storytelling like no one else. By examining how people respond to incentives, they show the world for what it really is-good, bad, ugly, and, in the final analysis, super freaky. Freakonomics has been imitated many times over-but only now, with SuperFreakonomics, has it met its match.
A glimpse inside

Levitt and Dubner argue that people respond to incentives, but the outcomes are rarely as straightforward as they seem. By examining examples like street prostitution and medical handwashing, they show how incentives—financial, social, or moral—shape decisions, sometimes leading to unintended or paradoxical results. The book encourages readers to look beyond surface explanations and consider the underlying motivations that drive actions, whether in economics, crime, or daily life.
SuperFreakonomics is built on the premise that careful analysis of data can reveal surprising links between phenomena that seem unrelated. For instance, the authors connect hurricanes, heart attacks, and car accidents through patterns in human behavior and risk. By applying statistical reasoning to real-world puzzles, they demonstrate how data can challenge intuition and expose the hidden side of everything.
Ratings at a glance
- 1Incentives Drive Behavior—Often in Unexpected Ways
- 2The Power of Data to Reveal Hidden Connections
- 3Unintended Consequences of Well-Meaning Solutions
- 4Thinking Like a Freak: Questioning Assumptions
- 5Controversial Solutions and Geoengineering
Popular quotes from SuperFreakonomics
“The simple act of paying positive attention to people has a great deal to do with productivity.”
“The modern world, despite its many failings, is far less violent than the past.”
“When it comes to solving problems, the best solutions are often simple, cheap, and easy.”